as one instrument of regulating certain aspects of the platforms, especially in light of the recent German Bundeskartellamt decision on Facebook. We also specifically focus on the evaluation of the competition law * This contribution is the result of the project implementation APVV-16-0553 Metamorphoses and innovations of the corporations´conceptcorporations´concept under conditions of globalisation (Premeny a inovácie konceptu kapitálových spoločností v podmienkach globalizácie). the self-regulatory measures adopted by the platforms in 2017-2018. Alongside, we review the platforms' reactions, i.e. We ascertain that common denominator of these issues is the platforms' design, which is created to achieve business objectives, while imposing substantial negative externalities on the society. In the paper, we first outline the accountability issues SMPs currently face, namely the data handling and privacy issue, the platforms' impact on political processes, or related monopolistic positioning. Taking into consideration all the regulatory approaches, the question remains whether sufficiently effective design for holding the SMPs accountable has been established or not. Besides, Facebook was put under scrutiny of competition law authorities, mainly the German Bundeskartellamt.
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In response to the scandal, which coincided with long-expected wide-scale implementation of the EU's GDPR, Facebook introduced a series of measures on its platform, such as improved traceability of advertisers, or greater power over one's own data.
The paper represents a contribution to the ongoing discussion on regulating social media platforms (SMP) and especially Facebook, mostly fueled by a recent series of scandals such as Cambridge Analytica, which highlighted the recognized problem of Facebook's lack of accountability. Palabras clave: redes sociales algoritmos distribución de noticias edición de noticias responsabilidades y deberes derecho a la información Este trabajo argumenta que es esencial que las redes sociales entiendan y acepten su rol como distribuidores y editores de noticias y resalta las responsabilidades esenciales que deben de asumir para satisfacer las necesidades informativas de sus audiencias y proteger el derecho a la información del público. Sin embargo, no entienden adecuadamente su papel como informadores de la misma manera que lo hacen los medios tradicionales ni parecen querer reconocer que cumplen funciones propias de los editores de noticias, así como las responsabilidades propias de dicho papel. Además, utilizan algoritmos para realizar funciones propias de los medios: deciden sobre la importancia de las noticias y como deben distribuirse.
Ostentan gran poder sobre la información que distribuyen al usuario y sobre las organizaciones e individuos que la producen. Facebook) son actores dominantes en un mercado de noticias online altamente concentrado. RESUMEN: Con miles de millones de usuarios, las redes sociales (ej. Keywords: social media platforms algorithms news distribution news publishing duties and responsibilities right to information. This paper argues that it is essential for social media platforms to understand and embrace their role as both news publishers and distributors and highlights the essential responsibilities they must undertake so they can satisfy the information needs of their audiences and protect the public's right to information. However, they do not acknowledge the role they play in informing the public as traditional news media always have and tend to ignore that they also act as publishers of news and the responsibilities associated with that role.
Social media platforms use algorithms to perform functions traditionally belonging to news editors: deciding on the importance of news items and how they are disseminated. They have great power over the distribution of information to their users, and over the organizations and individuals that produce it. Facebook) are dominant players in a highly-concentrated online news market. With billons of users, social media platforms (e.g.
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